Showroom Application Capabilities

The exciting capabilities now available in PresenterNet Showrooms provide application opportunities never previously possible, such as:

On-Demand Web Site Creation for Focused Programs:

Any PresenterNet user can set up a free Showroom or multiple Showrooms to serve as "instantaneous Web sites". Users need no special training to create a Showroom-Web site. By simply uploading PowerPoint presentations containing the information they want to publicize, they create the basic contents for their new sites. Users then name each showroom to create a Web address. For example, a Showroom named "MaryAusten" immediately becomes accessible at www.maryausten.presenternet.com.

Because Showroom-Web sites require only an updated PowerPoint presentation, entrepreneurs with no special training can update them daily or even more often. This means that Showroom information can always be current without contacting a Webmaster to update copy.

By additionally selecting a presentation title like "Travel Business Opportunities" a user also creates a keyword that becomes searchable at Google, Yahoo, MSN, etc., as soon as those search engines index it.

Once their initial Showroom sites are in place, users can add one or more additional Showrooms, to host additional presentations, and may include as many as 20 showrooms on any individual PresenterNet online library. By adding and naming these additional Showrooms and presentations they will create one unique site for each Showroom, directly addressable by visitors.

If a user has added voice to a PowerPoint file, visitors can advance through it as a fully narrated presentation. When account owners also add InterActors, they create slides that enable their visitors to respond onscreen to questions, or to enter contact information requesting additional information. InterActors are special graphics added to slides to record responses by mouse clicks, slider settings, item selection, keystrokes and other information formats.

Studies have demonstrated that Showroom presentations are more effective at holding visitor attention and delivering messaging than general purpose Web sites. Visitors who link to a Showroom presentation from an email, a search engine or an online ad, spend more time and learn more by viewing the presentation than by clicking around a traditional Web page. That's because the Showroom presentation is focused on the specific subject they have been seeking, and goes on to provide organized, in-depth information. When visitors have absorbed sufficient information to take a follow-up step, clicking an InterActor can link them to an appropriate general purpose page, such as an ordering site, or a request for direct sales contact.

Online Training Classrooms:

The new-generation Showrooms on PresenterNet provide excellent capabilities for training businesses or company training departments. By setting up two or more Showrooms, users have facilities for both promoting new training products and delivering privately accessed training.

Many training operations present live interactive Webinars from their PresenterNet conference centers, and then supplement them with Showroom material to be privately accessed by students for follow-up study. Additional Showrooms may be used for student testing purposes, or offer self-contained online courses without needing live lectures.

The new-generation Showrooms also support requirements for attracting and registering new students. Courses offered to the public may be promoted effectively by online search engine advertising or email promotion. Programs like these produce their most effective results when visitors can view sample course material or compelling explanations of courses that relate to their needs. Showrooms with interactive slides are especially productive, since they support visitors who take short quizzes that "grade" their answers to indicate how well a course fits them.

An interactive Showroom also offers an excellent method of pre-registration for courses, when students have responded to initial messaging. Students who are ready to register can enter their names and contact information directly into a PresenterNet database. The account holder can generate a report of all new registrants at any convenient time to collect online funds or transmit access information to students for entering their live lecture or Showroom-presentation.

When offering promotional Webinars, interactive Showrooms serve to collect audience member information for follow-up contact. As they view self-operated training material, viewers respond onscreen to questions presented with InterActors. Embedding personalized responses into an online training like this keeps viewers engaged, while providing information that makes follow-up responses more meaningful and effective.

Typical questions might include,

• "Have you had previous training in this field; if so what?"
• "What goals would you expect to achieve from this kind of training?"
• "What specific areas would you like to cover?"
• "Do you need this kind of training for a special certification? If so what is it?"

Sales and Business Development Showrooms:

Sale and Marketing professionals leverage the power of Showrooms to attract new prospects, pre-qualify them, and convert them to genuine sales leads. Following are some examples:

Recorded Performances for Absentees

Showrooms accelerate a salesperson's campaign with any prospect by enabling faster scheduling of every presentation or meeting event. Faster execution of course, translates to a higher probability of closing any opportunity. By having a prospect-specific narrated presentation posted in a Showroom, salespeople have a back-up plan to accommodate key members of prospect companies who cannot attend a crucial presentation.

Gathering Vital Data from Prospect Companies

By using InterActors presenters gather key information from people who might not otherwise attend an important conference room session. This ensures that follow-on sales actions can address the full spectrum of decision-makers in a prospect company.

If a presentation includes sensitive information, the Showroom may be password-protected. Viewers then login by name, so that data gathering results, opinions and comments will be recorded with the names of each responding viewer.

Since sales people usually work on multiple prospects in the same timeframe, they can add multiple Showrooms and assign one to each account. This isolates sensitive information and ensures feedback accuracy.

Identifying Pre-Qualified Prospects

Interactive online Showrooms identify true prospects by enabling viewers to pre-qualify themselves as meeting all characteristics designated as requirements of an ideal prospect profile.

Marketing or salespeople stimulate online visitors to an information-rich Showroom presentation, using methods like search engine advertising, email, or keywords that create links in normal search engine listings.

Users typically add PresenterNet InterActors to their first Showroom slide, requesting that attendees enter name, email address, etc. in onscreen text boxes before advancing to the first Webinar slide. Attendees then advance through a voice-narrated presentation, and receive a follow-up thank-you contact directed to the contact information they entered.

Key slides in the presentation ask the viewer to answer questions at appropriate places during the presentation. Based on identifying ideal prospect profile characteristics, InterActors record viewer responses to questions like the following examples:

What is your company's industry?

How large is your company? -Small -Medium -Large -F1000?

Do you currently have a need for products (or services) we are describing in this presentation?

Do you now use a competitive product or service?

Do you have a funded program that could apply to this product or service?

What are your most important selection criteria?

Would you like a contact from someone in our company to provide more information?

As viewers respond during each Showroom session, they create a record that includes their potentially qualified responses to questions like the preceding examples. PresenterNet users then export all reports as MS Excel records. By searching the resulting spreadsheets for the required criteria, they produce lists of genuine prospects who meet all criteria requiring focused sales actions.

Numerous Additional Showroom Applications

Showrooms produce results in numerous other high-profile presentation applications. Following are a few applications currently driven through Showrooms:

• Company profiles for viewing by potential investors.
• Motivational sales management presentations.
• Information about new prescription drugs directed to doctors.
• Human Resources posting of benefit program details.
• Descriptions of new business opportunities directed to potential franchisees.
• Personal coaching tips for online practice sessions.
• Religious material used for biblical studies.
• Project updates and design reviews crossing global time zones.